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There is heavy metal, and then there is traditional heavy metal rooted in the NWoBHM that several bands base their music on. The Swedish heavy rockers Bloodbound are releasing a new album, and with singer Patrick Johansson replacing Urban Breed there is no doubt about Bloodbound has a new dominant role in Swedish metal. This CD, In The Name Of Metal, is going through the roof with melodic hard heavy metal that has some influence from HammerFall and Yngwie Malmsteen in the basic creative songwriting, and on the lighter material Bon Jovi comes in as an inspiring source. But without hesitation I would call In The Name Of Metal the best metal album from a Swedish band in 2012, everything is fantastic well worked and points directly in the eye of any heavy metal fan as an album not to be missed, when you evaluate which music you should choose from the music shop. I'm sure the Swedish music buyers will find this album in the top 10 when they go their local warehouse to look in the music department, Bloodbound has definitely found the right ingredients for a cocktail of metal. Briskly they start the album with the song In The Name Of Metal, solid melodic heavy metal in the way HammerFall could have done it. When Demons Collide gives space for massive drums in another of their metal madness crusades. Bonebreaker makes a metal fan smile to listen to deep heavy metal that oozes of traditional metal quality. Son Of Babylon is a little softer in a hard rock style, but still melodic and heavy enough to satisfy the general metal fan. Monstermind is the glam metal song where Bon Jovi have some influence to the song, but Bloodbound make their own melodic ideas comes first, but great no matter you see it. As a bonus song comes Book Of The Dead, one of their earlier songs, but with such a metal rhythm it's not a shame to present it once more, great controlled heavy metal that again fits in the pocket without difficulty. Book Of The Dead, the book that Satan writes, and in Bloodbound's words and music the joy is complete.
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